LifeBuoy 1 Crore Challenge TVC 2014 Fiaq Khan

April 05, 2014 Ambreen 0 Comments


As you have seen many Lifebuoy TV Commercial at myipedia TVC library. Here is another one. This time lifebuoy comes with 1 crore challenge. But the questions are! 
  • Is this for real? 
  • Will another company accept its brand quality lower than lifebuoy? 
  • Will lifebuoy accept another company to be higher quality than lifebuoy? 
  • If so then another question? 
  • Will Lifebuoy show the soap better quality soap then lifebuoy? 
  • Will lifebuoy going to accept and show the winner on the Tv? 
  • Who will going to judge the quality of the soap? 
  • Who will going to easily accept the defeat with low quality product? Will the winner recieve real one crore? 
LifeBuoy 1 Crore Challenge TVC 2014 Fiaq Khan
After all these questions in my opinion no brand will accept this challenge of comparison. The story ends here. I disn't understand what was the main idea behind this 1 crore challenge. If you do please tell us.
Lifebuoy TVC Video: 
  • Client: Unilever
  • Production House: Stimulus Productions (Middle East & Pakistan)
  • Agency: Lowe&Rauf
  • Producer : Jahanzeb Razvi & Sultan Ghani Afzal
  • Director: Nabeel Qureshi
  • DOP: Rana Kamran
  • Production Team : Kashif Siddiqui, Nabhan Karim, Tabish Jalal
  • Art Direction: Noman Kashif
  • Makeup: Waqar Hussain
  • Offline Edit : Asif Mumtaz
  • Animation: Qasim Moosvi Beyond Reality
  • Detailed post by: Myipedia

About author: Ambreen